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Job Opening details:-
Company Name :- Red Apple Technologies
Position Name :- Digital Marketing Executive
Company Location :- Kolkata, West Bengal
Job Category :- Jobs in Kolkata
Full Job Description :-
Experience:
3-4+Years
Job Location:
Kolkata
Education:
B.Tech/B.C.A
Roles & Responsibilities:
Manage search engine optimization and other digital marketing activities, efficiently
Perform link-building and create keyword strategies to improve site rankings
Analyze Google Analytic, perform SEO activities and create a monthly or weekly report, accordingly
Work with the development team to make sure the best SEO practices are executed
Recommend changes on the website to meet SEO standards
Keep up-to-date with the latest trends and SEO practices
Work and get results using SEO tools
Perform social media activities to support SEO
Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
Launch & optimized online paid advertising through Google Ads, Facebook etc. to increase company and brand awareness and generate leads
Provide creative ideas for content marketing and update website
Maintain the company’s brand identity by successfully attaining goals
Required Skills:
Proven experience as Digital Marketing Executive or similar role
Excellent understanding of digital marketing concepts and best practices
Experience with B2C social media, Google Ads and email campaigns and SEO/SEM
Must have experience from the educational industry
Hands-on experience with MS/OPEN Office tools (Word, Excel, etc.)
Good at the English language: verbal & written communication
Research-oriented and willing to learn
Excellent communication and interpersonal skills
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