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Job Opening details:-
Company Name :- International Skills Academy Pvt Ltd
Position Name :- Digital Marketing Manager
Company Location :- Bijwasan, Delhi
Job Category :- Jobs in Chennai
Full Job Description :-
Job description – Digital Marketing ExpertPlan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaignsContent Creation: You may be required to create content and should have good writing skills. You should also know to use basic design software like canvas, etc.Email Marketing: Prepare online newsletters and promotional emails. Manage, and track email Campaign Performance.SMM: Social media marketing on popular platforms – YouTube, Facebook, Instagram, Twitter, etc.Content Marketing: Create high-quality Product Pages, Landing Pages, and Website Copy, using WordPress and Elementor.Analytics: Using analytics tools such as Google Analytics.Conversion Rate Optimisation: Run A/B testing experiments, analyze heat-maps and visitor recordings to improve the performance of conversion funnels.Requirements -Experience – 3+ years experience in Digital Marketing in Education Institute (SMM or Email or Web Content)WordPress Products – Awareness of the WordPress Themes and Plugins industryWebsite – Ability to build Product Landing Pages using WordPress and ElementorEmail – Ability to use email as an effective tool for digital marketingAbility to Learn – Passion to learn new Digital Marketing skillsCommunication skills – Excellent spoken and written English skills*ResponsibilitiesPlan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaignsDesign, build and maintain our social media presenceMeasure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)Identify trends and insights, and optimize spend and performance based on the insightsBrainstorm new and creative growth strategiesPlan, execute and measure experiments and conversion testsCollaborate with internal teams to create landing pages and optimize the user experienceUtilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpointsInstrument conversion points and optimizes user funnelsCollaborate with agencies and other vendor partnersEvaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate*Job Types: Full-time, Regular / PermanentSalary: ₹18,000.00 – ₹23,000.00 per monthBenefits:Internet reimbursementSchedule:Day shiftSupplemental Pay:Yearly bonusAbility to commute/relocate:Kapashera, Bijwasan – 110037, Delhi: Reliably commute or planning to relocate before starting work (Preferred)Education:Bachelor’s (Preferred)Experience:Digital marketing: 3 years (Preferred)Application Deadline: 25/03/2022Expected Start Date: 04/04/2022
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