Jobs in Kolkata

[New Job Vacancy] Email Marketing Executive job in Elearnmarkets, (Kolkata, West Bengal) – Jobs in Kolkata, West Bengal

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Job Opening details:-
Company Name :-
Position Name :-
Email Marketing Executive
Company Location :-
Kolkata, West Bengal
Job Category :-
Jobs in Kolkata

Full Job Description :-
Job Description :
We are looking for a candidate who will be responsible for building both automated and manual email campaigns by utilizing multiple tools.

Design, proof, and implement email content for individual and mass communications
Plan, implement and launch campaigns to support lead generation initiatives
Build and execute lead nurture campaigns and email automation workflows to drive performance metrics through the funnel
Utilize dynamic content/personalization to drive email campaign performance
Accurate deployment and delivery optimization of worldwide consumer promotional email campaigns
Optimize audience segmentation of consumer install base
Work with database administrator to ensure accurate data management and list hygiene
Optimize, test & execute segment-specific email marketing campaigns to ensure a high rate of deliverability
Monitor campaign performance and analyze campaign results
Develop timely and recurring reports regarding email campaigns by working with internal stakeholders to determine key metrics and delivery
Skills :
2+ years of demand generation
Bachelor’s Degree preferably in Business, Marketing, Communications or related subject required
LeadSquared CRM experience preferable
Highly computer literate and proficient with MS Word, Excel, and Outlook required
Experience developing, designing, and launching email campaigns
Knowledge of HTML, CSS, and SQL
Strong understanding of reporting metrics as they apply to email
Knowledge of email best practices
Exceptional communication and project management abilities, to manage complex and competing priorities
Ability to adhere to compliance procedures for review and approval
Excellent interpersonal skills, professional presentation skills, demeanor and ability to interact with all organizational levels
Ability to clearly articulate and express ideas; must possess strong corporate writing capabilities
Ability to work independently and partner effectively within and outside of the immediate team to achieve desired business results
Pradipta Pal
Senior Manager – HR
Email –
Contact number – +91-XXXXXXXXXX

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